Our commitment to the Sustainable Development Goals (SDGs) is reflected in our concrete actions. We actively work on 5 of the 17 Sustainable Development Goals, demonstrating our commitment to a more sustainable and equitable world.
Goal 5: Gender equality
Canussa is a company founded entirely by women. Additionally, as participants in the United Nations Women's Empowerment Principles initiative, at Canussa, we are committed to promoting women's rights and advocating for equality in all aspects of life. Therefore, we are proud to say that our team is predominantly made up of hardworking and empowered women.
Goal 8: Decent work and economic growth
At Canussa, we value and respect every member of our team, offering fair working conditions and opportunities for professional growth. We believe in the power of decent work to drive sustainable economic development and prosperity for all. Additionally, we prioritize "Made in Spain," making a much greater cost effort than those who manufacture in Asian countries where production costs are much lower, largely due to the precarious working conditions. In our case, we work with local artisans with whom we can ensure that the conditions are ethical and fair, while also supporting the local economy. All our suppliers are from the Valencian Community.
Goal 12: Responsible production and consumption
The fashion industry operates on a linear consumption model, where trends and planned obsolescence result in short product lifespans, promoting a culture of low-quality, disposable goods. At Canussa, we advocate for timeless and quality designs. We design, create, and produce all our accessories to last for many years without losing quality or going out of style. When designing a product, we prioritize the use of ideally recycled or organic materials, but above all, we focus on material durability and measuring their environmental impact. Additionally, we are working to make our brand circular, from eco-design to product lifespan and post-consumption.
Goal 15: Life on land ecosystems
Committed to the environment, we offset our emissions by collaborating with One Tree Planted, an organization that plants one tree for every product sold on the Canussa website. We are proud to announce that, thanks to our customers, we have already planted more than 4,300 trees, making a real impact in reforested areas.
Goal 17: Partnerships for the goals
At Canussa, we are continually collaborating with other brands that inspire us and share our values to achieve common goals. From partnerships with other sustainable brands to joint projects, in 2023, we launched CANUSSA LAB, a space where we help companies valorize their textile and plastic waste. A very inspiring example is our collaboration with Mass Movil, where we turn their textile waste into gifts for their employees. Additionally, we maintain active partnerships with brands like Upcyclick or El Naturalista, collaborating on upcycling projects or Ecodicta, promoting shared fashion through the rental of our bags.
